Overview
Treu House of Munch, Inc. is proud to distribute products from Anheuser-Busch, and strives to uphold the same values of social responsibility in its day-to-day operations.
Anheuser-Busch’s brands take ownership of their Corporate Responsibility efforts by creating several consumer-centric programs for adults while reaching consumers with impactful messages about enjoying its products responsibly.
Since 1982, Anheuser-Busch and its wholesalers have committed more than $930 million in responsibility programs to prevent underage drinking and drunk driving.
They’re also committed to conserving water in their breweries, reducing water usage by 37 percent in the past 4 years, saving about 7.3 billion gallons.
Since 1988, they’ve also donated more than 72 million cans of drinking water to people affected by natural and other disasters.
Altogether, Anheuser-Busch has invested more than $1.3 billion in Corporate Social Responsibility programs since 1982 to support alcohol responsibility, the environment and our communities, and that’s why we’re proud to be a distributor.
For more information on Anheuser-Busch’s commitment to social responsibility, visit their website.
Treu House of Munch, Inc. urges its customers to enjoy alcohol responsibly and to always designate a driver.
Be a Good Sport
In addition to Anheuser-Busch’s many social responsibility programs and donations, Budweiser and Bud Light have launched the Good Sport program.
Good Sport is a communications, training and management program designed to help stadium operators, team owners and concessionaires promote positive crowd behavior by encouraging fan responsibility at many professional sports events throughout the country. You can find more info by clicking on this link.
Water Safety
Another Anheuser-Busch contribution to social responsibility is the Bud Light Lime Water Safety program, which works with the National Safe Boating Council to encourage and remind boaters, water skiers and other water recreation participants to be responsible during all activities. The program offers printed literature with tips on using a designated driver, proper distress signals and safety equipment, hypothermia risks and more.
Family Talk
Underage drinking remains a serious problem, but Anheuser-Busch is committed to spreading awareness and encouraging parents to talk to their children about the dangers of underage drinking through several awareness-based programs.
Programs topics include reminding adults not to provide alcohol to minors, working to build self-esteem among teens, helping parents talk to their kids about drinking, helping retailers prevent sales to minors and more.
For more information, learn more about the Federal Trade Commission’s “We Don’t Serve Teens” campaign, which can be found at www.DontServeTeens.gov. Anheuser-Busch helped to support the program through securing premium advertising space in various outlets.
College Prep
Anheuser-Busch is also committed to preventing underage drinking on college campuses, as well as responsible drinking for students who are 21 or older and choose to drink. Programs to prevent drunk driving and purchasing alcohol for underage friends have been among those instituted, along with social norms programs to reduce harmful drinking and similar behaviors on campuses. More than $10 million has been pledged to support such programs at universities across the country since 1999.
Anheuser-Busch is also a leading supporter of the BACCHUS Network™, an association of college and university-based programs focused on promoting positive peer pressure in regards to alcohol responsibility and other safety issues. A $2.5 million grant also helped fund the NCAA “Choices” program for campus-specific alcohol awareness programs.
Students and others who wish to find information and intervention strategies can also visit the TIPS for the University website.